Brand Guidelines Template - Figma, Adobe Illustrator

This Brand Guidelines Template gives you 100 pages of fully customizable design, available in Figma and Adobe Illustrator. Whether you're working on your own brand or creating one for a client, it’s easy to make it your own, just update the business name, logo, colors, and messaging.

What Makes This Template Special

It includes a real-life case study to show how everything works in action. Instead of guessing how to apply the guidelines, you’ll see exactly how it all comes together in a real project.

You’ll also get a Process Support file—a helpful guide full of prompts and tips to keep you organized as you go. It walks you through each step so you can create a polished, professional-looking document without getting overwhelmed.

Why Designers Love It

Used by design studios around the world, this template saves time and helps you create brand guidelines that look great and feel complete without starting from scratch. It's built to make your life easier and your work look amazing.

What You Get

• Easy Customization
  Quickly update the template with your own (or your client’s) branding, no complex setup required.
• Real-Life Example
  The included case study helps you see how everything works in a real-world setting.
• Flexible Formats
  Works in both Figma and Adobe Illustrator, so you can use whichever tool you're comfortable with.
• Consistent Branding
  Helps you keep everything on-brand, from tone of voice to visual style.
• Time-Saving Design
  Pre-made layouts mean you don’t have to build anything from scratch.
• Helpful Guidance
  The Process Support file keeps you on track with smart tips and reminders.

Template Sections

• Brand Foundations
• Tone of Voice
• Visual Identity
• Applications